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My Career Began Long Before My First Job — I 💜 You, Dad

My Career Began Long Before My First Job — I 💜 You, Dad

Here's what's on my mind lately...

Haley Carpenter
Haley Carpenter
I Finally Converted

I Finally Converted

I Can't Break My Own Operating Philosophy

Haley Carpenter
Haley Carpenter
This Common Problem Is Still Everywhere 😤

This Common Problem Is Still Everywhere 😤

This gap is burning your budget and your people.

Haley Carpenter
Haley Carpenter
The Hard Truth About Building a CRO Program 😬

The Hard Truth About Building a CRO Program 😬

Here’s the real reason companies fall flat on optimization.

Haley Carpenter
Haley Carpenter
You’re Probably Undervaluing Your #1 Revenue Channel

You’re Probably Undervaluing Your #1 Revenue Channel

And it’s not SEO, PPC, or product. It’s the experience.

Haley Carpenter
Haley Carpenter
Stop Doing This if You Want Customers to Come Back 🛑

Stop Doing This if You Want Customers to Come Back 🛑

Store credit-only return policies are hurting your retention more than you think.

Haley Carpenter
Haley Carpenter
This Is the Real Problem With Tools & Data 😬

This Is the Real Problem With Tools & Data 😬

The most valuable software still can’t think for you.

Haley Carpenter
Haley Carpenter
Your Dev Team is Already Doing CRO 👀

Your Dev Team is Already Doing CRO 👀

Businesses that don’t prioritize CRO will get left behind.

Haley Carpenter
Haley Carpenter
Quick Wins Are a Lie 🚨

Quick Wins Are a Lie 🚨

If you treat CRO like a quick fix, you’ll keep fixing the same problems.

Haley Carpenter
Haley Carpenter
Shoptalk Is Almost Here! Are You Ready? 🤩

Shoptalk Is Almost Here! Are You Ready? 🤩

The biggest event in D2C eCommerce is here. Let’s make the most of it.

Haley Carpenter
Haley Carpenter
Your Funnel is Failing And You Don't Know Why 🤔

Your Funnel is Failing And You Don't Know Why 🤔

Here Are 3 Ways to Fix It!

Haley Carpenter
Haley Carpenter
An Underutilized D2C Checkout Strategy for Immediate Revenue Impact 💰

An Underutilized D2C Checkout Strategy for Immediate Revenue Impact 💰

Do you stop selling when someone makes a purchase?

Haley Carpenter
Haley Carpenter
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What’s losing DTC revenue? We see the patterns every day. Here’s what we’re seeing, fixing, and learning right now.

Chirpy's Weekly Newsletter

What’s losing DTC revenue? We see the patterns every day. Here’s what we’re seeing, fixing, and learning right now.

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