Sign Me Up: The Origin Story Behind Chirpy

Plus a can't-miss video training!

Who doesn’t love a good origin story, especially one that starts with some pretty great advice from dad! 👇

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Discover the empowering journey behind Chirpy's inception as I share my story of building confidence, perseverance, and entrepreneurial spirit.

Learn how my dad’s wisdom and my professional experiences shaped the path to Chirpy. 💛

Turn Research Into Test Ideas

We talk about improving the quality of our test ideas often, but it can be hard to know where to start. 🤔 The majority of test ideas must be driven by data. The data comes from research. Learn more about what this looks like and how to level up your tests quickly in this SiteSpect collab.

This video is full of actionable takeaways, most notably that you will be able to immediately improve low win rates and statistical significance. 💪

Watch the training video here: Turn Research Into Test Ideas.

📣 Curated Book List Alert! 📣

I was recently asked to participate in an upcoming VWO Thought Leadership Interview Series. As a part of the series I was asked a question that reminded me of how vitally important it is to choose your teachers and mentors wisely.

I have very intentionally curated my professional experiences to ensure I'm only learning from the best.

Looking for some top-notch resources to curate your professional experiences? Below are my favorite books 📚 that have shaped me as a professional (and person!):

  • Believe It, Jamie Kern Lima

  • Untamed, Glennon Doyle

  • Daring Greatly, Brene Brown

  • Radical Candor, Kim Scott

  • Alchemy, Rory Southerland

  • Crucial Conversations

  • Essentialism, Greg McKeown

  • Linchpin, Seth Goden

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👋 Work with Me

Whenever you're ready there are 4 ways I can help you with optimizations and changing your business’ decision-making culture to make sure you’re an industry dominator:

  1. Consulting & execution for large enterprise in-house teams for lead generation or eCommerce businesses in any industry, find out if we’re a fit by scheduling a 15-minute meeting with me or learning more about it

  2. Training & workshops for any business suited to what you’re looking to accomplish, find out if I can help you by a 15-minute meeting with me or learning more about it

  3. More resources by following me on LinkedIn or visiting my website for blog posts, trainings, and a pre-test checklist

  4. Coffee chats to talk about whatever is on your mind, email me at [email protected] or DM me on LinkedIn