This is is just another crucial step in implementing a data-driven experimentation program. Check out my tried and true method to skipping word clouds and bringing data to the table! 👇

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Get better at analyzing qualitative user research by learning a repeatable, scalable coding process that you can implement immediately with your entire team.

💪 Sources where this method crushes:

• User testing

• Surveys

• Polls

• Interviews

​Actionable takeaway: Chirpy's recommended step-by-step process to extrapolating user research and turning it into quantitative data.

👉 Watch the tutorial here: Turn Qualitative Data Into Quantitative Data [11 minute video]

Quick Vid: 10 Red Flags When Hiring CRO Expertise

Recently I’ve been talking a lot about hiring CRO expertise because folks are either in the midst of this or gearing up for it post-holidays. I’ve launched my Interview Checklist for Hiring CRO Expertise as a companion piece to my infographic 10 Red Flags When Choosing Your Next CRO Agency.

To round out this topic, I’ve also put together a Quick Vid 🎬 that gives a rundown of the infographic and is worth a quick watch if you’re thinking about hiring a CRO agency or consultant in the near future.

👉 Watch it here: 10 Red Flags When Choosing your Next CRO Agency or Consultant [2 minute video] 🍿

Complimentary CRO Health Assessment

Want to know how well your company is doing at Conversion Rate Optimization (CRO)?

My CRO Health Assessment is for you.

Use it as a starting point to understand gaps, opportunities, and successes.

Questions are related to knowledge, culture, resources, platforms, measurement, results, strategy, and project management.

Get a score at the end to see where you fall:

0-16: No heartbeat ☠️

17-33: Barely thumping 😖

34-49: Pretty healthy 🧡

50-59: Strong 💪

60-66: Olympic level 🥇

There is an option for in-house teams to get the results in a slide deck presentation format with all of the questions and your responses for you to have and easily share with others.

SPECIAL NEWSLETTER OFFER 

👇👇 👇👇👇👇

Want me to review it on a call with you, too? Schedule a 15-minute session here.

👋 Work with Me

Whenever you're ready there are 3 ways I can help you with optimizations and changing your business’ decision-making culture to make sure you’re an industry dominator:

1. Consulting & execution for large enterprise in-house teams for lead generation or eCommerce businesses in any industry, find out if we’re a fit by scheduling a 15-minute meeting with me or learning more about it.

2. More resources by following me on LinkedIn or visiting my website for blog posts, trainings, and a pre-test checklist.

3. Coffee chats to talk about whatever is on your mind, email me at [email protected] or DM me on LinkedIn.