Data Tutorial: Turning Qual into Quant

Learn a repeatable, scalable coding process

This is is just another crucial step in implementing a data-driven experimentation program. Check out my tried and true method to skipping word clouds and bringing data to the table! ๐Ÿ‘‡

-------------

Get better at analyzing qualitative user research by learning a repeatable, scalable coding process that you can implement immediately with your entire team.

๐Ÿ’ช Sources where this method crushes:

  • User testing

  • Surveys

  • Polls

  • Interviews

โ€‹Actionable takeaway: Chirpy's recommended step-by-step process to extrapolating user research and turning it into quantitative data.

๐Ÿ‘‰ Watch the tutorial here: Turn Qualitative Data Into Quantitative Data [11 minute video]

Quick Vid: 10 Red Flags When Hiring CRO Expertise

Recently Iโ€™ve been talking a lot about hiring CRO expertise because folks are either in the midst of this or gearing up for it post-holidays. Iโ€™ve launched my Interview Checklist for Hiring CRO Expertise as a companion piece to my infographic 10 Red Flags When Choosing Your Next CRO Agency.

To round out this topic, Iโ€™ve also put together a Quick Vid ๐ŸŽฌ that gives a rundown of the infographic and is worth a quick watch if youโ€™re thinking about hiring a CRO agency or consultant in the near future.

๐Ÿ‘‰ Watch it here: 10 Red Flags When Choosing your Next CRO Agency or Consultant [2 minute video] ๐Ÿฟ

Complimentary CRO Health Assessment

Want to know how well your company is doing at Conversion Rate Optimization (CRO)?

My CRO Health Assessment is for you.

Use it as a starting point to understand gaps, opportunities, and successes.

Questions are related to knowledge, culture, resources, platforms, measurement, results, strategy, and project management.

Get a score at the end to see where you fall:

0-16: No heartbeat โ˜ ๏ธ

17-33: Barely thumping ๐Ÿ˜–

34-49: Pretty healthy ๐Ÿงก

50-59: Strong ๐Ÿ’ช

60-66: Olympic level ๐Ÿฅ‡

There is an option for in-house teams to get the results in a slide deck presentation format with all of the questions and your responses for you to have and easily share with others.

SPECIAL NEWSLETTER OFFER 

๐Ÿ‘‡๐Ÿ‘‡ ๐Ÿ‘‡๐Ÿ‘‡๐Ÿ‘‡๐Ÿ‘‡

Want me to review it on a call with you, too? Schedule a 15-minute session here.

Share

If you like this newsletter, please forward it to someone that could benefit from it. It would help so much. ๐Ÿ™

Subscribe

First time getting this? Get these emails weekly if you like it. Subscribe here.

๐Ÿ‘‹ Work with Me

Whenever you're ready there are 3 ways I can help you with optimizations and changing your businessโ€™ decision-making culture to make sure youโ€™re an industry dominator:

  1. Consulting & execution for large enterprise in-house teams for lead generation or eCommerce businesses in any industry, find out if weโ€™re a fit by scheduling a 15-minute meeting with me or learning more about it.

  2. More resources by following me on LinkedIn or visiting my website for blog posts, trainings, and a pre-test checklist.

  3. Coffee chats to talk about whatever is on your mind, email me at [email protected] or DM me on LinkedIn.