Chirp of the Week

Analyze Qualitative Data Just as Well as You Analyze Quantitative Data

Many teams struggle to analyze qualitative data effectively. They don’t have a process — and certainly not one that’s repeatable and scalable. I understand! It’s not as straightforward as quantitative data.

Join me in two days on April 27th for a free 30-minute training to learn how to more effectively analyze qual data. You’ll get a tactical coding process that you can execute on immediately.

You can also check out my new blog article with GrowthMentor covering this topic as well.

New Service Offerings Available for Purchase on Chirpy’s Website — Purchase Without Talking to Me!

  1. Heuristic analysis for 2 pages for $200

    This is a visual analysis of any 2 website pages with URLs using experience, expertise, and best practices to give you optimization- and conversion-related insights. The delivery time is 1 business day or less. The analysis will be delivered via screenshots in Figma with comments from me. See an example deliverable here: https://rb.gy/twn4 Ideally, these insights will be paired with quant or qual data that you already have or that you are planning to collect in the future. These insights are meant to inform experiments and site or product changes.

  2. 60-minute consulting session with me for $400

    We can discuss, workshop, brainstorm, execute, and more. The time is yours and we can spend it however you’d like. The time can be booked for as soon as schedules allow. The soonest is typically the day after purchasing your session. Bring other team members to this if you’d like, too.

  3. 60-minute group workshop for $600

Interested in working on larger research projects or experimentation together? Email me at [email protected]. Let’s chat.